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Re: Super-Deluxe Sigurd & Gudrun
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I received an email from HC on 19-May, as I am sure many of you also did, stating:

"We are just one day away from the release of the world exclusive signed and limited editiom of The Legend of Sigurd and Gudrún, at the special introductory price of £250.

Our customer services team will be contacting you on 20th May to complete your purchase
."

However, 20-May has come and passed, and I've still yet to hear from any customer "service" team. What's even more peculiar, is that in the past, my wife and I have used two separate email accounts for entering contests, etc., so we each receive all of the HC spam. I 'pre-ordered' two copies of the Super Deluxe Sigurd through my account, which is where I received the abovementioned message (on the 19th), and since have not been contacted regarding my pre-order. This morning, though, my wife has received an email from HC saying that the new limited edition book is available for purchase. Why would she get an alert in her email advertising the release and inviting her to purchase, when I actually pre-ordered two copies and haven't been given the green llight? I enjoy HC's books, but they sure run the business strangely.

Posted on: 2009/5/21 5:25


Re: Super-Deluxe Sigurd & Gudrun
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>What I would love to happen, is for all the avid collectors to get their copies, and then HC announce that they decided to cut production to 250, instead of 500 copies.

The idea of printing 500 copies still seems a bit bizarre for this title. I would have thought 150 would have been plenty given the economic climate and the non-ME nature of the material. I guess they must be able to make a good enough margin selling a proportion of them , even if they have to sell the remainder in bulk a few years down the line. I'd love to know the real cost of production; The page block obviously costs next to nothing, but I haven't a clue about the rest of the cost. The quality is higher (and no there is the traycase to consider), but the Easton Press seem to be able to mass produce quite reasonable leather bindings at a remarkably low retail price, so I suspect the cost is lower than one might suspect.

Posted on: 2009/5/20 21:49


Re: Super-Deluxe Sigurd & Gudrun
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Stu, I agree with your assessment. I don't think that it will be too high. I am guessing anywhere from 30 to 50.

What I would love to happen, is for all the avid collectors to get their copies, and then HC announce that they decided to cut production to 250, instead of 500 copies.

Posted on: 2009/5/20 19:02


Re: Super-Deluxe Sigurd & Gudrun
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> Too bad I will not get a nice low number, but I guess that is not terribly important.

I wouldn't be too sure - It really depends on how popular it has been. I'm not certain that they even sent out the emails to those who pre-registered interest stating the book was actually available (I know I didn't get one). If they didn't, there may not have been that many purchases so far, anyway.

Of course, they may have started taking phone orders the day before when they definitely did send out an email stating it was just a day away (and provided a phone number), in which case a few might have been sold before the official release and that would push the numbers up a bit.

I'd actually quite like to be wrong, but I can't imagine there has been a great stampede of buyers. Even CoH took a couple of days to get into triple figures and I would have thought that this would be less popular (although it is a more sensible price, and content-wise is IMHO a (surprisingly) more interesting book, so who knows..?).

Stu

Posted on: 2009/5/20 18:52


Re: Super-Deluxe Sigurd & Gudrun
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Thanks for the info, Jeremy. The website was still rejecting me about an hour ago, but I just gave it one last shot before bedtime, and it worked! Too bad I will not get a nice low number, but I guess that is not terribly important.

Posted on: 2009/5/20 18:34



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